Your bridge to the German Mittelstand.
MemelCon helps Nordic acquirers find, approach and buy privately held companies in Germany, Austria and Switzerland — one trusted local partner covering the entire journey from first call to signed offer.
The opportunity in DACH is real. Access is the hard part.
More than 500,000 German SMEs will need a succession solution by 2028 — yet an estimated 40–60% of mid-market deals in the region never reach the open market. For Nordic acquirers, the pipeline exists. Reaching it is another matter.
Off-market by design.
The best targets are never listed. Succession deals in Germany run on discretion: owners sell through people they trust, and the gatekeepers around them — house banks, family lawyers, long-time accountants — rarely open the door to a stranger.
Trust doesn't travel by email.
Mittelstand owners are selling their life's work. They weigh legacy, employees and continuity alongside price — and rarely engage with anonymous outreach in English.
Deals die in the gaps.
Between sourcing, first contact, meetings and offer, no one owns the whole relationship. When handovers break momentum, owners quietly walk away.
One partner. The whole orchestra.
Instead of buying single instruments from different advisors, you get the full value-creation chain from one senior person who does the work himself — your Head of Business Development for the DACH region. From search profile to signed offer, in six steps, with full transparency at every stage.
Target Database Creation
We build and qualify your target long-list from scratch — by industry, size, region and fit with your acquisition portfolio. Already have a database? We take it over and get to work.
Direct Outreach & First Contact
Every first call is made personally by a senior partner, in the owner's language and at eye level. No junior researchers, no call centre, no automated sequences — just qualified online meetings instead of letters into the void.
Meeting Participation & Qualification
We join every online meeting with you, help uncover the information that matters, and assess fit against your portfolio criteria.
On-Site Meetings & Mediation
For serious candidates, we arrange and attend live visits — acting as the trusted person and cultural mediator between owner and acquirer.
Financial Data & Offer Support
We collect financial information from the target and support the preparation and delivery of your offer.
Single Point of Contact
Throughout the whole process, the same senior person represents you towards owners, advisors and stakeholders in DACH — under your brand, as part of your team.
The person you meet is the person who makes the calls.
Deal sourcing is usually sold by a senior partner and delivered by a junior researcher. At MemelCon there is no such gap. Every mandate is run by a senior B2B sales professional with more than 15 years in the DACH region, who carries out the outreach personally — every owner conversation, in German, at eye level.
Mittelstand owners can tell the difference inside the first thirty seconds of a call. That difference is what earns a second meeting.
- Every first call to an owner is made personally by the senior partner on the mandate — never by an intern, a call centre or an automated sequence.
- No account-manager layer in between. Briefings and feedback pass directly between the client and the person doing the work.
- Native-level business German and 15+ years inside DACH sales culture, not a translated script.
- The same senior person sits in every qualification meeting and attends the on-site visits.
- One senior contact from search profile to signed offer — nothing is handed over halfway.
"Many Nordic acquirers want to buy in the DACH region. Their main problem is finding someone who can build the bridge. Advisors are expensive and inflexible — they do one task at a time. Genadijus combines everything in one and delivers the whole orchestra of value creation. That is a great advantage for any acquirer entering DACH."David Olsson — Head of M&A, Nuent Group (Sweden)
Genadijus Smertjevas
Senior B2B Sales Professional · M&A Outbound Deal Sourcing Partner
Founder of MemelCon and Memel Consult, Genadijus is a senior B2B sales professional who has spent more than 15 years selling and building relationships across the DACH region — first connecting businesses between Germany and the Baltics, then focusing on M&A deal sourcing for Nordic acquirers. Most recently he served as Head of Business Development DACH for Nuent Group (Sweden), owning the full deal-sourcing chain from cold call to offer.
Working fluently in German, English and Lithuanian, he brings the cultural insight and personal credibility needed to build lasting trust with Mittelstand owners — relationships that typically remain out of reach for conventional intermediaries. He conducts every owner call himself: clients get a senior operator on the phone, not a junior researcher working from a script.
Frequently asked questions
What does MemelCon do?
MemelCon is a buy-side M&A deal sourcing partner for Nordic acquirers targeting the DACH region. We cover the full chain: target database creation or takeover, direct outreach to owners in German, online meeting qualification, on-site meetings and mediation, financial data collection and offer support.
How is MemelCon different from an M&A advisor?
Traditional advisors are expensive, inflexible and handle one isolated task at a time. With MemelCon, one person owns the entire relationship and process — acting as your Head of Business Development for DACH, from first call to signed offer.
Who actually makes the calls to owners?
I do, personally. I am a B2B sales professional with more than 15 years in the DACH region, and every first call to an owner is made by me in German. Outreach is never delegated to junior researchers, a call centre or an automated sequence — and the same person who speaks to owners also sits in the qualification meetings and attends the on-site visits.
Which regions does MemelCon cover?
We source deals in Germany, Austria and Switzerland (DACH) for acquirers based in Sweden, Norway, Denmark and Finland.
Can you start without an existing target database?
Yes. We build qualified target databases from scratch based on your criteria — industry, revenue range, region and portfolio fit — or take over and work your existing database.
Can I book a single service instead of the whole package?
Absolutely. Flexibility is at the heart of our model. You can engage MemelCon for the complete journey — from target database to signed offer — or start with exactly the service you need, whether that's outreach to an existing list, meeting mediation or offer support. Combine services freely and scale the engagement up or down as your pipeline develops. Many clients start with one step and expand once they see the results.
What are the payment terms?
Simple and transparent: you are invoiced monthly, after the services have been provided. No large upfront commitments, no hidden fees — you pay for work actually delivered, and you can adjust or pause the engagement as your needs change.
Planning acquisitions in DACH?
Let's talk about your acquisition strategy and how a local bridge changes your hit rate. A 30-minute intro call, no obligations.
gs@memelconsult.lt